[Brand Interview] MATTIAZZI’s craftsmanship of HEART, MIND, SOUL
The restaurants you often go to, the layout of your room, your dressing preferences, the color of your cups, your favorite books, the types of movies, your favorite bands, and the smell of perfume often attract you because of the collective memory of objects in your life. The bonds between people are cleverly mixed with many structural elements encountered in different stages of life and in different time and space. The accumulation of each one is closer to the appearance of oneself, and what about furniture? You? You may not know your choices, but you can silently change the appearance of the world.
Udine is located in the northeast of Italy. It is a town full of Renaissance architecture and Gothic style. It has a different cultural imprint because it was once ruled by the Venetians. The industrial industry is the mainstay of the economy, and it is also a northern Italian furniture manufacturer. One of the important places for development, while many brands have moved their production overseas, Mattiazzi wooden handmade furniture company of native Italian origin is famous for its exquisite wood craftsmanship and rich manufacturing experience.
The JYT Design team visited the Mattiazzi brand headquarters this time, visited the offices of the international headquarters and the production factory, explored professional experience sharing from material selection, processing to finished products, learned the value of the handicraft industry, and further understood the development of brand management. .
Mattiazzi's Showroom is like the British Museum in the furniture industry, like an art exhibition hall that collects works by world-renowned designers. It has always been focused on simplicity. The furniture design has smooth lines and no redundant decorative elements, integrating the designer's complex designs. , cleverly using the exquisite craftsmanship and technical experience of craftsmen to realize the creative aesthetics of the designer's complex curved surface shapes, transforming and producing unique, elegant and high-quality furniture works.
Nevio Mattiazzi, the affable founder, has thick hands as his personal signature.
▲ Mattiazzi’s regular designers
From left to right in the picture are Jasper Morrison, Konstantin Grcic, Ronan & Erwan Bouroullec, Sam Hecht & Kim Colin.
Mattiazzi is good at using traditional "mortise and tenon structure" techniques. The simple concave and convex relationship is the soul of wood work. He uses traditional skills to make the mortise and tenon joints connect flawlessly. No nails or metal components are used for joining, which also represents maturity. The material selection concept not only integrates environmental protection; but also fits the retro fashion, carries the design intention and cultural connotation, explores the method of combining traditional essence and modern technology, and develops and innovates unique ideas.
Mattiazzi's mortise and tenon technique has been vividly applied to modern furniture, creating many stunning international works.
Abandoning fast metal connections and using time-consuming gluing technology, the furniture will not be scrapped directly if a component is broken, or rust will stain the wood surface, and an integrated tight fit will be achieved, making the connection surface of the chair smooth and smooth, showing Bring out the original beauty of wood grain lines.
The chairs that took four hours of gluing work can only be restored to their integrated beauty if they wait honestly.
▲ Inherit innovation and introduce sophisticated CNC equipment to maximize technology and aesthetics
Mattiazzi has always been working hard to combine traditional craftsmanship with modern processes. When Paolo, the second generation brand representative of the family, inherited his father's family business, the production of complex mortise and tenon joints could only remain in a manual or semi-manual state, and other The precision requirements and production difficulty greatly increased the production hours, which inevitably increased the cost of furniture production. Paolo began to think about more effective ways to control product accuracy.
Introducing CNC high-precision computer numerical tool machines and using exclusive patented eight-axis robot equipment, when entering the cutting process, the precision is only 0.01 mm. It not only gets closer to the designer's prototype concept, but also improves the quality and quality of the materials. Quality, the tactile experience that cannot be replaced by manpower is put into the detailed grinding and assembly of products, using a new generation of thinking to adhere to the professional requirements and enthusiasm for design.
Delicate design details are hidden in simplicity; the edges and corners are sharp yet smooth, and the clear wooden texture is elegant and refined, forming Mattiazzi's independent style and beauty. He is good at combining traditional wood and other natural elements with a fashionable, avant-garde, and aesthetic atmosphere to create wood. Injecting new vitality, its superb handcraftsmanship, full of detail charm, simple wood aesthetics and the selection of high-quality wood, making full use of the color and texture of the wood itself, and consistently integrated concise texture, become the generous beauty of Mattiazzi.
Mattiazzi not only innovates in creativity, but is also particularly sophisticated in craftsmanship.
Designer Nitzan Cohen creates the first brand work MC 1 for Mattiazzi
Name: He Said / She Said He Said/ She Said armchair is made by bending a whole piece of solid wood and then cutting it, and slowly grinding it into a beautiful arc by hand. It combines the bending wood craftsmanship, flowing lines, and is almost perfect in one piece. An armchair that moves from the heart.
Classic masterpiece Branca Chair - MC 2
The work of MUJI chief designer Sam Hect, the backrest support is carved from a single piece of wood using CNC high-tech exclusive patented equipment. The precise and quantitative cutting process creates natural lines from the chair back to the chair legs. , like the branches and leaves unfolding in spring, making it an armchair without any seams.
Radice-MC 7 The unique appearance and solid color paint make it a low-key and extraordinary presence in any venue.
Also by Sam Hecht Radice - MC 7 , the creative concept comes from the "roots" of Radice. It is not complicated and complicated, but has a steady will, a unique triangular shape, precise structural calculation, and does not use any screws or metal parts to assist. Radice is completely natural.
▲ Mattiazzi perfectly presents the handmade feelings and craftsmanship of fine woodwork
▲ Salone del Mobile 2019 - Mattiazzi celebrates 10 years
Since the launch of the first design work in 2009, 2019 is the tenth anniversary of the Mattiazzi series. Twenty-one complete series have been published so far. Sam Hecht and Kim Colin also served as the brand's artistic directors this year, showing Mattiazzi's "HEART" , MIND AND SOUL "High-quality craftsmanship and uncompromising design.
The official website displays the latest data on energy conservation and carbon reduction in real time
In addition to paying attention to the details of construction methods, good furniture is more important to build a better world, rather than simply showing the performance of design fashion and craftsmanship. It adheres to the environmentally friendly business philosophy, attaches great importance to environmental ecology and is responsible for the environment to ensure the safety of the environment. Being safe is more than just a statement of intent; for Mattiazzi , this is the mentality that has been the case for 40 years. How seriously Mattiazzi takes the implementation of this matter. From the official website's daily real-time display of the latest data on energy conservation and carbon reduction, as well as the rules set by standard challenges that are different from ordinary people, you can understand their importance to the sustainability of natural resources and the establishment of coexistence relationships. How much thought goes into it.
In modern life, luxury goods often represent the depletion and waste of environmental resources. Mattiazzi upholds the belief of sustainable development and adheres to the belief of environmental protection even if it uses a large amount of wood. The wood all has international certification marks. Every time a tree is cut down, If you have a tree, plant another one to maintain the balance of the forest ecology. In addition, the factory fully uses solar power and adopts low-pollution and low-carbon emission production processes, making Mattiazzi a model of green production.
▲ The wood chips in Paolo’s hands are all reusable assets. After recycling, the waste materials can be used as fuel for reuse in the factory, making the best use of precious wood and implementing true environmental protection.
Paolo said that even the waste wood chips after use in the factory are not wasted, and the energy converted into the factory is fully utilized, and green management is used to the extreme of omnipotence. Mattiazzi is a model student in green furniture. furniture company.
Mattiazzi’s green philosophy
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No emissions (Volatile Organic Compounds) enter the atmosphere
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No hazardous waste
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No landfill waste
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Comprehensive use of 100% clean energy
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100% of companies own buildings with high energy consumption
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Continuously improve performance
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Increase customer satisfaction
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Use sustainably sourced wood
▲ Mattiazzi has a variety of international forest certification labels to create a green model and a safer living environment
In recent years, forests have been destroyed and seriously degraded. Consumers are becoming more green-conscious and hope that the wood products they buy will not exacerbate environmental damage, but will help protect future forest resources. In order to achieve these goals, Mattiazzi's environmentally friendly efforts have been awarded ISO14001 international environmental management system certification, ISO9001 international quality management system certification, and dual certifications from FSC and PEFC.
What are FSC and PEFC?
FSC (Forest Stewardship Council) is a certification issued by the Forest Stewardship Council. When you cut a tree, you plant a tree. It is a sustainable world forest certification. It means that the source of the wood and the overall production process provided by the company meet the standards and are traceable. The products are produced from sources that comply with FSC verification standards and are "forest-friendly". PEFC is the world's largest forest certification system. The process from the forest to the final entire wood material needs to be monitored and recorded to prove its origin to ensure that everyone can enjoy the environmental, social and economic benefits provided by the forest, and must comply with the organization's Only by setting high standards can we obtain PEFC certification.
Mattiazzi's products all have complete records, ensuring environmentally friendly wood origins, and making important production records transparent, so that records can be traced at any time from production and sales to users.
▲ Mattiazzi is a completely environmentally friendly company that adheres to the concept of green environmental protection and focuses on the dialogue between wood quality and the environment.
Mattiazzi shows humility in the face of nature, regards nature as the rarest treasure, knows how to care for and respect the various lives and laws of nature, has no short-sightedness and vulgar snobbery, shows a symbiotic balance with nature, and not only pays attention to skills , at the same time, they understand the different characteristics of wood and make full use of the different properties of different materials for design. If you cannot understand logs and do not know how to select wood, no matter how superior the technology is, you will not be able to create high-quality objects. Mattiazzi knows how to preserve the beauty of wood. , using the best process technology in return.
Every choice is a step towards the world we want to be. Mattiazzi's green thoughts and beliefs protect the earth with friendly actions, build a sustainable living environment for the next generation, and coexist happily with nature in a profitable relationship.
In the movie "Blue Door", Zhang Shihao said an unforgettable saying: "What we leave behind is what kind of adults we become."
I hope the world we leave behind is a lush and lush mountain forest.